The Collab Collective blog

Five9 and Google Cloud Emphasize a Unified Approach to Enterprise CX AI

Written by Mary Medina | Jan 29, 2026 3:00:00 PM

The Brief: Five9 announced an expanded partnership with Google Cloud alongside the launch of a joint Enterprise Customer Experience AI solution designed for large organizations.

The offering brings together the Five9 AI-Infused Intelligent CX Platform with Google Cloud’s Gemini Enterprise for Customer Experience, supported by Gemini models and the Vertex AI platform. With this solution, companies can manage customer interactions, analytics, and AI support in one connected system across voice and digital channels.

It also introduces a consolidated purchasing path through Google Cloud Marketplace, enabling simplified procurement and billing. As part of the broader collaboration, Five9 confirmed it is running key internal enterprise workloads on Google Cloud and adopting Gemini Enterprise across internal functions.

Read full details of the announcement about the Five9 and Google Cloud Enterprise CX AI solution at investors.five9.com.

Sources: Five9 and Google Cloud

Five9 and Google Cloud Expand Partnership with an Enterprise Customer Experience AI Solution

Analyst Perspective: Five9 and Google Cloud’s partnership focuses on making enterprise adoption more straightforward. In many large organizations, managing multiple CX tools and navigating complex deployments creates ongoing challenges. By bringing AI, analytics, and engagement capabilities into a single environment, the solution helps reduce operational complexity while improving overall visibility.

Access through Google Cloud Marketplace strengthens this approach by simplifying how enterprises buy and manage the solution. With streamlined procurement and consolidated billing, decision-making and deployment can move forward more quickly, reducing internal friction and enabling enterprises to adopt new capabilities with greater efficiency.

At the same time, Five9’s internal use of Google Cloud signals a long-term investment in the platform, informed by hands-on operational experience and continuous improvement.

Integrated AI Architecture for Enterprise CX

The joint solution combines Five9’s CX platform with Google Cloud’s Gemini models and Vertex AI to deliver a tightly integrated architecture. This design supports real-time intelligence across customer interactions, agent assistance, and supervisory oversight.

Rather than layering AI onto existing workflows, the integration focuses on embedding intelligence directly into core CX processes. Enterprises can apply advanced language models to automate routine interactions, surface contextual insights, and support more consistent service delivery.

The architecture also supports scalability, enabling organizations to adjust capacity as demand shifts. Relying on Google Cloud’s AI infrastructure enables the solution to address performance and reliability requirements common in large, multi-channel contact center environments.

Operational Benefits and Go-To-Market Alignment

Beyond the technology itself, the partnership offers practical benefits that make the solution easier for enterprises to adopt.

By offering Five9 through Google Cloud Marketplace, organizations can purchase the platform using their existing cloud agreements, which simplifies procurement and billing. This fits well with how many enterprises already manage vendors and cloud spending.

The companies are also aligning their sales and partner strategies to focus on industries such as retail, financial services, and healthcare, where customer experience has a direct impact on business outcomes. Working together in this way helps reduce onboarding challenges and allows organizations to move faster when deploying the solution.

Internal Adoption and Platform Confidence

Five9’s decision to run key internal workloads on Google Cloud adds another layer to the partnership. Teams across sales, legal, customer success, and operations are using Gemini Enterprise in their day-to-day work.

This shows Five9’s confidence in the platform beyond customer interactions. Using the same tools internally can improve efficiency and help the company identify areas for product improvement. Insights gained from internal use can shape how the customer experience solution develops over time.

For enterprise buyers, this approach may build trust, as Five9 is relying on the same AI services it offers to customers. This move signals a long-term operational commitment, not just a one-time product release.

Enterprise CX AI Built for Scale and Practical Adoption

This partnership brings together two complementary strengths: Five9’s AI-driven customer experience platform and Google Cloud’s advanced AI infrastructure. The collaboration makes it easier for large organizations to manage complex, high-volume customer interactions, especially in regulated or customer-sensitive industries.

While adoption requires good data, clear processes, and team readiness, these challenges can be addressed through step-by-step rollout, measurable goals, and coordination between IT and CX teams.

Looking forward, this partnership is expected to expand automation, enhance predictive insights, and create new ways to use AI across enterprise operations, helping organizations make customer experience a core part of their business strategy.

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