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3 minute read
The Brief: Sony Electronics is set to unveil its expansive lineup of professional AV technology at InfoComm 2025, taking place in Orlando, FL, from June 11–13. Visitors to booth 2001 can explore Sony’s innovations, including professional BRAVIA displays, AI-powered PTZ cameras, and Crystal LED video walls. Highlights include connected solutions for various industries like education, corporate, and entertainment. Notable integrations with over 20 technology partners will also be demonstrated. Attendees will experience solutions addressing emerging areas like extended reality, artificial intelligence, and eSports. Sony’s commitment to innovation and user-centric design will be on display, showcasing tools for improved collaboration and operational efficiency.
Source: SonySony Electronics Unveils Professional Display Solutions at InfoComm 2025
Analyst Perspective: With a broad spectrum of display and connected solutions, Sony continues to push the boundaries of innovation at InfoComm 2025. The 4K HDR BRAVIA displays offer seamless integration and exceptional image quality, catering to corporate, retail, and educational settings. Features like Deep Black Non-Glare treatment and flexible installation options enhance usability in diverse environments.
Sony’s Crystal LED video walls stand out for their modularity and adaptability, providing ultra-clear visuals for virtual production, entertainment, and business presentations. Models like the VERONA series are designed to accommodate a variety of use cases, ensuring broad appeal.
The introduction of AI-powered PTZ cameras underscores Sony’s commitment to workflow automation. With advanced auto-framing features and compatibility with cloud-based platforms, these solutions offer unmatched efficiency and ease of use in professional settings.
Source: SonySony's Expansive Display Lineup for Diverse Applications
Sony Electronics will showcase its cutting-edge 4K HDR BRAVIA professional displays at InfoComm 2025, emphasizing versatility and performance. The lineup features screen sizes ranging from 55 to 98 inches, equipped with Deep Black Non-Glare treatment to optimize image quality in bright environments. These displays are tailored for corporate, education, and retail sectors, offering flexibility in installation and seamless integration with partner ecosystems. Through enabling enhanced communication and collaboration, the BRAVIA displays cater to the evolving needs of professional AV markets.
Crystal LED Video Walls: Redefining Visual Excellence
The company will also introduce its growing portfolio of Crystal LED video walls, designed to captivate audiences with stunning visuals. With options like the BH and CH series for corporate and entertainment use and the VERONA series for virtual production, these displays combine exceptional brightness, contrast, and flexibility. Their modular design supports varying configurations, ensuring compatibility with diverse budgets and use cases. These innovative video walls offer immersive viewing experiences, making them ideal for high-impact presentations and installations.
AI-Powered PTZ Cameras Revolutionizing Automation
Sony will be unveiling its latest AI-enabled 4K PTZ cameras, featuring advanced auto-framing and tracking capabilities. The SRG-A40, SRG-A12, and BRC-AM7 models deliver high-quality video capture with minimal setup, perfect for lecture halls, boardrooms, and large venues. Upcoming firmware updates promise enhanced tracking features, multi-person framing, and workflow automation, further solidifying their position as essential tools for professional AV environments.
Source: SonyAdvanced Connected Solutions for Modern AV Workflows
Sony will highlight its suite of connected solutions, including the Device Management Platform (DMP) and AITRIOS edge AI sensing platform. These technologies empower users to manage extensive display networks, optimize workflows, and gain valuable insights through advanced analytics. Features like Zero-Touch Provisioning and live heatmap demos illustrate Sony’s focus on efficiency and innovation. Combined with vertical solutions like BRAVIA Signage Free, these tools address the unique challenges of AV professionals across industries.
A Comprehensive Approach to Meeting Professional AV Needs
With its innovative solutions on display at InfoComm 2025, Sony Electronics reaffirms its dedication to meeting the evolving demands of the professional AV industry. With a robust portfolio that spans BRAVIA displays, Crystal LED video walls, and AI-powered PTZ cameras, Sony continues to enhance communication, collaboration, and visual engagement across industries. These solutions effectively tackle challenges like image clarity in bright environments, seamless device management, and automated video capture, making them invaluable for sectors such as corporate, education, and entertainment.
While potential challenges like the complexity of integrating advanced features into existing AV infrastructures may arise, Sony’s extensive ecosystem of technology partners, alongside intuitive tools, provides scalable solutions to simplify these processes. Through addressing customer pain points and ensuring compatibility with diverse workflows, Sony reinforces its reputation as a trusted leader in professional AV technology.
